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Gregorio Denny

Shop For Loan Agents, Not Rates

Friday, October 21, 2011 - Article by: Gregorio Denny - Brookstone Mortgage Corporation - Message

Every consumer shops for mortgages and they should. But this is the critical distinction: you should be shopping for the best mortgage advisor. If you have that, you'll get the best rate.

Here's what happens when shoppers focused only on rate get quoted by a good loan agent: Loan agent quotes a rate only after they've analyzed the client's entire financial profile and analyzed their home's value and condition--also known as pre-approving them. The client will either tire of the pre-approval analytics or be unhappy with the rate and go somewhere else. Then 80% of those cases come back to that loan agent because the competing rate quote was revealed to be incorrect when the other lender actually completed the client's profile, or the home's value/condition made the loan ineligible.

Mortgages are extremely competitive so rates and fees are generally the same with most (established, credible) lending firms. What's not the same lender to lender is the loan agent's ability to: (1) advise properly, (2) analyze borrower and property profiles, and (3) close with no surprises. So shop to find the lender and loan agent you feel most confident can perform on these three things. Then work with that loan agent to pick a rate target you can't or won't go above, and give them a standing order to lock when they see it.

These guidelines are for refinancers. For homebuyers, you can't lock a rate until you're in contract to buy a home, but once you're in contract, the same approach applies.

From Mortgage News Daily

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